
Context
Mercado Libre needed a platform for its official creators’ awards that could handle two things at once: a public vote with huge traffic and a restricted VIP guest list, without going down during peaks.

What I did
I designed two separate journeys, running on AWS and compliant with Brazil’s LGPD, and owned delivery end to end.
- For the public, quick sign-up with a one-time code (OTP) and category-based voting on mobile.
- For the 1,400 VIP guests, a restricted RSVP with CPF validation and dynamic QR-code tickets.
- For the organizers, a dashboard to manage the guest list and automated WhatsApp and email communication.


Results
The platform handled 105,000 concurrent users with zero downtime, reached 815,000 sessions and 40,000 validated votes, and shipped in under 6 weeks.
